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PURE Honored as Best High Net Worth Insurance Company at the 2020 Private Asset Management Awards

March 9, 2020

Privilege Underwriters Reciprocal Exchange (PURE), the policyholder-owned property and casualty insurer designed for high net worth individuals and families, was named "Best High Net Worth Insurance Company" at the 2020 Private Asset Management (PAM) Awards. This is the third consecutive year PURE has earned this honor.

At the awards ceremony on Feb. 6 in New York, PAM recognized top investment professionals, wealth advisors, legal firms, consultants, and other key service providers operating within the private asset management industry. The winning organizations were selected based on both quantitative and qualitative performance over the last year.

"Our continued recognition by Private Asset Management is a testament to the exceptional work of our team," said Martin Hartley, Chief Underwriting Officer of the PURE Group of Insurance Companies. "The commitment of our team to delivering outstanding customer experience inspires the confidence and support of our members, who continue to be at the heart of all we do. We are proud to once again be honored alongside so many esteemed industry leaders."

To learn more about PURE Insurance, please visit

About The PURE Group of Insurance Companies

Privilege Underwriters Inc. (PUI), a member of the Tokio Marine Group, was founded in 2006 and is the holding company for the PURE Group of Insurance Companies and related entities (the PURE Group). PUI and its subsidiaries provide capital support and operational services to the policyholder-owned entity, Privilege Underwriters Reciprocal Exchange (PURE).

PURE is dedicated to creating an exceptional experience for responsible high net worth families, providing customizable coverage for high-value homes, automobiles, jewelry, art, personal liability, watercraft, flood, fraud and cyber fraud. In return for a fee, PURE Risk Management LLC, a wholly-owned subsidiary of PUI, serves as Attorney-in-Fact for PURE. The PURE Group's low cost of capital, careful member selection and proactive risk management all contribute to highly competitive rates and a Financial Strength Rating of "A (Excellent)" from A.M. Best Company, Inc. Today, PURE's membership includes more than 90,000 families from across the U.S.

For more information or to find a local broker, visit You can follow PURE on Facebook, Twitter, LinkedIn and Instagram.