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PURE Insurance enters Lafayette market

November 13, 2011

The Daily Advertiser - 12/14/11

PURE Insurance, a personal lines, property-casualty insurer focused on serving high-value homeowners, has entered the Lafayette market.

In a statement, PURE officials said Louisiana's recent investments in infrastructure and its broad base of financially responsible homeowners make Lafayette ideal for PURE. In addition, stricter building codes and recent improvements to the state's levees and flood walls have made Louisiana a more attractive market.

PURE provides affordable coverage for high-value home, auto, watercraft, fine art, jewelry and personal excess liability.