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Coverages
Live confidently knowing that your high value home and other significant assets are properly covered.
View All
Services
We understand your time is valuable, so our services are designed to minimize the demands of insurance on you.
View All
About Us
We're a member-owned property and casualty insurer designed exclusively for financially successful families and driven by a purpose of doing what is right for them.
Learn More
Resources
Stay up to date on our latest news, loss prevention advice and other content.
Contact Us

View our contact info
888.813.7873
Monday-Friday: 7AM-9PM ET
Saturday: 8AM-8PM ET
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PURE Insurance is the marketing name used to refer to Privilege Underwriters Reciprocal Exchange (PURE), a Florida domiciled reciprocal insurer. PURE Risk Management, LLC (PRM), a for-profit entity serves as PURE’s attorney-in-fact for a fee. PRM is a subsidiary of Privilege Underwriters, Inc., a member of the Tokio Marine Group of Companies. This material is descriptive only. The precise coverage offered is subject to the terms and conditions of the policies issued. PURE membership requires an executed Subscriber’s Agreement & Power of Attorney (see agreements). Allocations to Subscriber Savings Accounts are subject to the terms of this agreement and approval by the Florida Office of Insurance Regulation. Trademarks are property of PRM and used with permission. ©2024 PRM. All Rights Reserved. 44 South Broadway, Suite 301, White Plains, New York 10601. PURE HNW Insurance Services, CA Lic. 0I78980. *Savings based on the rate per million dollars of Personal Excess Liability coverage, for limits greater than $10 million, as filed by other high net worth carriers. Average annual savings on homeowners insurance for members nationwide who reported prior carrier premiums from July 2019 through August 2020.