Cybercrime continues to make headlines, with attacks growing more frequent and sophisticated.

While cyber risk isn’t new, the way it shows up in our everyday lives is changing. As the risk continues to change, we continue to adapt our coverage to meet it thoughtfully. Later this year, we will be launching several new protections as part of our cyber and fraud policy. 

Cars have become “computers on wheels.” Modern vehicles run on hundreds of millions of lines of code, controlling everything from steering and braking to collision avoidance and infotainment systems. As vehicles become more software-driven, cybersecurity is increasingly a safety issue and not just a technology concern. 

Recent studies have uncovered vulnerabilities in connected vehicle systems that allowed remote unlocking, starting and even tracking of certain vehicles. As connectivity expands, so does the potential for unauthorized access—whether to disrupt functionality, disable systems, demand payment, steal the vehicle or access data and property stored inside. 

While still an emerging threat, this risk is a natural byproduct of increased connectivity and software complexity. Consumer sentiment reflects this reality. Fewer than one in five connected car drivers say they are very confident their vehicle is protected from cyber threats, and most express concern that an attack could compromise safety. For many, cybersecurity is becoming a factor in vehicle purchasing decisions.  

PURE’s cyber coverage can help pay to restore vehicle software corrupted by a cyber attack or unauthorized access and reimburse related costs, such as towing and alternative transportation, while repairs are completed.

In addition to these enhancements, our fraud and cyber coverage continues to protect against a broad range of risks—even some that other insurers are excluding. 

Widespread cyber attacks continue to expose the personal data of millions of consumers each year, yet many policies now limit or exclude coverage for events that affect large numbers of policyholders. Individuals often learn months after the incident that their information was compromised, sometimes only after fraudulent charges, damaged credit or other misuse appears. 

PURE’s cyber coverage continues to provide reimbursement for widespread cyber attacks.¹

^{1. Coverage for widespread cyber attacks related to an act of war may be excluded. Refer to the policy language for the precise coverage offered.}