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PURE Recognized for Organizational Excellence, Service and Innovation

PURE Staff

February 1, 2023


We are humbled to have received several premier awards in the wealth management and financial services industry and grateful to our teams for their dedication to serving our membership. We are also delighted to be recognized for our creativity and innovation, designing member-focused tools and services—a testament to our team’s focus on creating more value for members.

We work to be better every day. While we know there is even more to be done, we are proud of the moments of recognition along the way that signal we are moving in the right direction.
– Katie Krum, Chief Marketing Officer

Family Wealth Report Awards

Best Insurance Underwriter | 2016-2023

The Family Wealth Report Awards recognize the best providers in global private banking, wealth management and trusted advisor communities. In 2022, PURE was awarded for innovative tools such as the PURE Home Spotlight™ and PURE Art Services, as well as continued financial strength and growth throughout the year.

Private Asset Management Awards

Best High Net Worth Insurance Company | 2018-2023

The Private Asset Management Awards provide recognition and showcase the achievements of top service providers within the wealth management community. PURE’s winning submission highlighted a proactive approach to risk management, innovative tools and business growth.

Best in Biz Awards

Silver Company of the Year

The Best in Biz awards program assesses overall company achievements and excellence throughout the year. PURE was recognized in 2022 for its sustained growth, the launch of PURE Specialty Exchange and a commitment to giving back through the PURE Insurance Championship and the launch of PURE Insurance Scholars.

Award-Winning Products, Services & Innovation

BIG Innovation Awards
Recognized for PURE Home Spotlight™

This business awards program recognizes organizations, products and people that are bringing new ideas to life in innovative ways.

BIG Excellence in Customer Service Awards
Organization of the Year

This awards program recognizes companies that better communicate with their customers to provide a differentiated level of customer service.

Fortress Cyber Security Awards
Organizational Excellence

This awards program identifies and rewards the world’s leading companies and products that are working to keep our data and electronic assets safe among a growing threat from hackers.

We are honored to be recognized by these esteemed organizations, but the greatest honor of all is the loyalty of our members.