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Making our members more resilient

We are committed to helping you avoid loss and protect the things that matter most. That includes helping you learn more about the unique aspects of your home and the ensuing risks you face. From proper coverage and protection, to emergency preparedness and helping to prevent losses from recurring, risk management is an ongoing aspect of your membership with PURE.

Risk Management programs and services

Membership with PURE affords you access to specialized risk prevention services, like background checks for domestic staff, arborist services, jewelry appraisals, fine-art valuation and preservation and more—many of which are complimentary or discounted1 as part of our home appraisal process. Following are some of the other services we offer:

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Hurricane and Emergency Preparation

In the event of an impending storm, we can connect you with vendors who will help prepare your home—even if you aren’t there. And if a storm does hit, our catastrophe response team will mobilize, ensuring your needs are prioritized by placing resources on the ground and at the ready. If you’re away from your home, our team can also visit your home to assess whether any damage has occurred and, if necessary, begin the claim process on your behalf.

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Wildfire Mitigation

If your home is in a wildfire-prone area, we monitor for threats2. In the event of an active wildfire, constant contact with local fire units helps us determine whether to deploy mitigation service providers to prepare your home and property to be more fire resistant. A PURE Member Advocate can also help you find hotel accommodations if evacuations are ordered.

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PURE CyberSafe Solutions™

We offer a unique suite of services designed to help you better understand and mitigate cyber threats. It includes a Cyber Knowledge Center, a Cyber Advice Line, a CyberSafe Fundamentals Check and identity protection services.

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The PURE Situation Room®

The Situation Room notifies you with a phone call or an email in the event of an emergency or when risks like automobile recalls are expected to impact you directly. We provide you with resources, advice and the assistance of a PURE Member Advocate® to help your family safe.

1 Discounts available where permitted by law. 2 Only PURE members residing in AZ, CA, CO, ID, MT, NM, NV, OR, TX, UT, WA and WY are eligible for this program.

A photo of a smiling couple standing on the covered porch of a large home.
“Although we hope it never happens again, we feel confident our home is ready for the next storm or whatever Mother Nature or chance brings.”

Mike Caccavale, Member Since 2014

Read the Caccavale's Story

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